InnoVision Enterprise Solutions
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InnoVision Enterprise Solutions

InnoVision Brand Equity

Building the Business School Brand

Social Media Campaign

LinkedIn Campaign

Content Strategy

  • Student Achievements and Activities:
  • Faculty Profiles
  • Program Details
  • Institute Infrastructure
  • Accreditations and Rankings
  • Endorsements by Opinion Leaders
  • Collaborations and Partnerships
  • Content Creation and Publishing
  • Engage with the Audience
  • Paid Campaigns
  • Brand Consistency
  • Measure and Optimize

Instagram Campaign

Content Strategy

  • Student Activities
  • Institute Infrastructure
  • Student Endorsements
  • Campus Life
  • Academic Activities
  • Events and Collaborations
  • Visual Consistency
  • Hashtags and Geotags
  • Instagram Stories
  • User-Generated Content (UGC)
  • Collaborate with Influencers
  • Paid Advertising
  • Engagement and Interaction
  • Analytics and Optimization

YouTube Content

Content Strategy

  • Student Success Stories
  • Faculty Insights and Research
  • Virtual Campus Tour
  • Industry Panels and Webinars
  • Day in the Life of a Business Student
  • Career Services and Internship Programs
  • Diversity and Inclusion Initiatives
  • Alumni Success
  • Entrepreneurship and Innovation
  • Global Experiences and Study Abroad
  • Faculty-Student Collaborations

Website Development

Searchability

  • Make it SEO Friendly
  • Register with Google Search Console
  • Publish Relevant and High-Quality Content
  • Target Long-Tail Keywords
  • Optimize Titles and Meta Descriptions
  • Include Internal Links and Anchor Text
  • Follow Google’s E-A-T Guidelines
  • Keyword Research
  • Quality Content Creation
  • On-Page SEO
  • Mobile Optimization
  • Backlink Building
  • User Experience (UX)

Digital Marketing

  • Email Campaigns
  • WhatsApp Campaigns
  • Application Reminders
  • Virtual Campus Tours
  • Feedback and Surveys

Other Digital Engagement Methods

  • Social Media
  • Live Webinars
  • Chatbots
  • Mobile Apps
  • SMS Campaigns

Admissions Support

Engagement with prospective students

  • Personalized Communication
  • Virtual Campus Tours and Events
  • Alumni Engagement
  • Collaborate with Industry Leaders
  • Scholarships and Financial Aid
  • Social Media Engagement
  • Collaborate with institutions which have prospective students
  • Application Workshops and Webinars
  • Networking Opportunities
  • Collaborate with Student Ambassadors

Media Campaign

  • Identify Your Advertising Goals
  • Conduct Market Research
  • Refine Buyer Personas
  • Select Media Channels
  • Select Media Planning Tools
 

Create a Media Plan

  • Media Mix
  • Campaign Timeline
  • Frequency
  • Budget Allocation
  • Creative Assets
  • Measurement Metrics
  • Implement Your Media Plan and Measure
  • Results